IRALIS IN THE PRESS
IRALIS has been recognized by leading publications across Europe for its commitment to personal service, European craftsmanship, and ethically sourced lab-grown diamonds.
Featured In
Vanity Fair IRALIS
IRALIS was featured in Vanity Fair, bringing the brand to one of the world's most recognized audiences for culture, luxury, and design.
Vanity Fair's Spring 2026 Luminous Jewels feature positioned IRALIS as one of Switzerland's next-generation fine jewelry brands setting a new diamond standard. The focus was on full transparency, hand-selection of every lab-grown diamond, and designs that are romantic yet modern, made for those who seek meaning in what they wear.
Designer Spotlight: IRALIS
The Edit featured Milena and the story behind IRALIS, from a personal discovery during the birth of her son to building a fine jewelry brand around lab-grown diamonds and individual service. The interview covers the technology behind lab-grown diamonds, the certification process, and why craftsmanship and meaning define IRALIS.
Vanity Fair IRALIS
IRALIS in Vanity Fair March 2026. The Big New York Claw: lab-grown diamond jewelry, ready to ship in gold or personalized made to order.
Vanity Fair IRALIS
IRALIS in Vanity Fair's Hollywood Issue. The Big New York Claw: bold lab-grown diamond jewelry, ready to ship in gold or made to order.
Vanity Fair IRALIS
IRALIS in Vanity Fair, November 2025. The St. Moritz Studs: IGI-certified lab-grown diamonds in recycled white gold.
Vanity Fair IRALIS
IRALIS in Vanity Fair, October 2025. The Capri Studs: IGI-certified lab-grown diamonds, handcrafted in Europe. Ready to ship or made to order
She Buys The Diamond Now
Women's Insider profiled IRALIS as part of a wider story on women who are choosing to mark their own achievements with fine jewelry, on their own terms. The piece explores the shift in who buys diamonds and why, with Milena and IRALIS at the center of that conversation in Switzerland.
Business Class Magazin
The Business Class Magazin profiled IRALIS as a business built on a clear founding conviction: that fine jewelry should be personal before it is purchased. The feature looked at Milena's journey as a Swiss founder, the brand's growth, and the decision to lead with lab-grown diamonds at a moment when the Swiss market was ready for it.
BMQ IRALIS
The Business Class Magazin profiled IRALIS as a business built on a clear founding conviction: that fine jewelry should be personal before it is purchased. The feature covered Milena's journey as a Swiss founder, the brand's growth, and the decision to lead with lab-grown diamonds at a moment when the Swiss market was ready for it.
Prestige Magazin IRALIS
Prestige Magazin covered IRALIS as a standout name in Swiss fine jewelry, a brand redefining what luxury means in a market where heritage brands have long set the standard. The feature highlighted Milena's founding story, the made-to-order model, and the IRALIS commitment to lab-grown diamonds crafted with intention.
Schweizer Illustrierte IRALIS
IRALIS in “Schweizer Illustrierte” for Mother’s Day. The Capri Necklace featuring marquise-cut diamonds in 18k or 14k recycled gold, made to order.
Die Weltwoche IRALIS
IRALIS in “Die Weltwoche”. The Elba Earrings feature 10.6 carats of lab-grown Paraiba and emerald gemstones, combining Cushion cut Paraiba with Asscher cut emeralds in 14k recycled gold. The radiant blue-green tones of the Paraiba meet the rich green of the emerald, creating a striking interplay of colour enhanced by the depth and clarity of the Asscher cut.
